Free Small Business Website & SEO Resources

Paste your URL and get a plain-language read on speed, mobile-friendliness, and basic SEO.

Local SEO Snapshot

See how your Google Business Profile stacks up against the basics that actually move rankings. Check off what you have set up.

Check off what you have set up for your Google Business Profile:

Google Business Profile is claimed & verified
You can log in and see your listing on Google Maps
Business name is exact & consistent
No extra keywords or location stuffed in — matches your signage
Physical address is correct on GBP
Matches what's on your website and everywhere else online
Phone number is correct & local
Local area code, not a toll-free or call-tracking number
Primary category is spot-on
The main category that best describes your core business
Secondary categories filled in
Relevant additional categories selected
Business description written
A genuine description, not keyword-stuffed
Business hours are correct
Including special/holiday hours if applicable
At least 5 good photos uploaded
Real photos of your work, team, or location — not stock
Logo is uploaded
Your actual logo, not a random photo
Posted on GBP in the last 30 days
Even one recent post shows Google you're active
Actively collecting reviews
You have a process for asking happy customers to leave a review
Responding to all reviews
Both positive and negative — Google notices engagement
Q&A section is monitored
You've answered questions customers have asked on your listing
Services/products added
The services section of your GBP is filled in
NAP consistent across the web
Name, Address, Phone match on your website, GBP, and directories

Chatbot ROI Estimator

A rough calculator for how many after-hours leads a basic FAQ chatbot could capture for your business. Adjust the sliders to match your situation.

Monthly website visitors500

How many people visit your site each month?

After-hours visitors40%

% who visit outside 9–5

Would ask a question15%

% of visitors who need info before booking

Chatbot capture rate75%

% of questions the bot successfully handles

Average job value$300

What a typical customer spends

Free tools and plain-language answers.